A Study on Co-creation and Collaborative Governance of Fujian's Cultural and Tourism Image Narratives in the Context of Social Media
Current Research
Selected Publications & Manuscripts
Zhang, X., & Ramayah, T. (2024). Solving the mystery of storytelling in destination marketing: A systematic review. Journal of Hospitality and Tourism Management, 59, 222-237.
Zhang Xi, Zhu Yuhua, Yang Xingyue & Zhang Xue. (2022). The Growth Mechanism of Entrepreneurial Resilience among Young Entrepreneurs: An Exploratory Analysis Based on Grounded Theory. Journal of Minjiang University, 43(6), 105-116. https://doi.org/10.19724/j.cnki.jmju.2022.06.014.
Zhang Xi, Lin Li & Liu Weixia. (2019). Research on the Impact of Characteristic Town Construction on Residents' Quality of Life - Investigation of the Construction of National-level Sports and Leisure Characteristic Towns in Fujian Province. Fujian Forum (Humanities and Social Sciences Edition), (9), 191-200.